WHAT THE NFL KNOWS: Bad Bunny Is Just the Beginning

It’s been a week since Bad Bunny exploded at midfield during halftime with an all-out, full-throated declaration of Latinoness in an all-out multicultural subversive dance party that had nearly 130 million grooving. By now, the memes have run their course, the late-night jokes have cycled through, the polarization flared and faded. But those 18 minutes […]